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Oreo Twist

The Oreo Twist

Imagine the perfect way to eat an Oreo.  What picture and process comes to mind when you ponder the perfect way to eat an Oreo? Perhaps you twist the top layer, separating the cookie into

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The Rise of the Appuccino

The summer the complicated Starbucks order went viral Baristas everywhere broke out in a cold sweat when a photo of a long, complicated custom Starbucks order viral on Twitter this summer.  “On today’s episode of why I

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Writing Tip: Imagination Matters

Imagination matters, and yet for writers it matters in ways that are not necessarily obvious. More on the less-than-obvious ways imagination matters in a moment. First let’s talk about rules. Anyone who makes a living by

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