Facebook updates its rhymes and reasons fairly often. Here’s what’s been happening so far in 2015:
Let’s take a look at what’s changed and some pro tips to help your business succeed in these new surroundings.
As we finish the last flourishes of this newsletter—which will be our debut edition, marking the “birthday” of this endeavor—we realize that our launch date is going to hit very close to another birthday, that of George Washington (Feb. 22), the Father of our Country. And that’s kind of a nice coincidence.
Nice, yes, because this launch gives us a good feeling, and George Washington was someone whose very mention ought to stir good feelings in any American’s heart. While he’s not so widely remembered as he once was, he most certainly deserves a measure of reverence for his sacrifices and his personal virtues. Washington was a person of integrity. His importance to our country’s birth was such that he became known as “the indispensable man.”
Integrity. That’s a quality that is indispensable as well. Integrity is defined as “the quality of being honest and having high moral character.”
This month we’ve drawn up some aims and ambitions for ourselves here at Jemully Media, and as part of that exercise we have outlined our core virtues. At the top of a short list is that word. Integrity. To see more about our company virtues, go here.
But we were discussing George Washington.
As a social network, LinkedIn has long had a bit of an identity crisis. It was the one that was “kind of like Facebook,” but could never spark the same level of obsessiveness enjoyed by its more popular counterpart. LinkedIn does not boast the same profile as Zuckerberg’s juggernaut, but in mid-2014 it did surpass 300 million users, according to a Forbes article by Cheryl Conner.
But now, LinkedIn has seemingly hit its stride and carved out a valuable niche as the preferred social network for career- and business-minded networking. LinkedIn has managed to overcome the cross-platform comparisons of “connections” and “friends.” Here, it’s not about the sheer number of users (while big numbers never hurt), but the strength and depth of the connection between users. With LinkedIn, quality takes precedence over quantity.Continue reading
I think we have all been waiting for this one. It might even be worthy of a drum roll… Twitter recently rolled out its new capability, Twitter video. You can now shoot, edit, and post videos directly from your mobile Twitter application. This feature is long overdue, and we are so excited that it is finally here!
Twitter video allows users to capture up to 30 seconds worth of video, much like Instagram, and it is simple to use. Posting Twitter video works just like posting a photo, and if you use iOS, you can post videos you have already shot.
Twitter video is more efficient than the previous option of posting via an external link, like Youtube or Vine. That is so 2014, y’all! This new facet expands the variety of opportunities for businesses trying to reach their current and potential customers through Twitter.
