Website Design & Development

Website design has changed a lot over the last few years. Mobile devices are in everybody’s pocket, if not their hand, and the industry has become much more focused on the mobile market. What this means for websites is that pages often contain more information in order to reduce the need to load multiple pages, and navigation bars are being optimized for both the finger and the mouse. “Flat designs” have been in vogue in recent years, as they emphasize the scroll-able rather than the click-able. While the functionality is not greatly changed – just optimized for a multitude of devices – most websites created prior to the smart phone boom simply were not built to be mobile-friendly.

The mobile state of mind is all about convenience. If people are using their phones to access the internet on wi-fi, then their browsing experience will be improved by fewer clicks, less load time, less bandwidth needed, potentially less data used, etc. There are other benefits of going mobile-friendly but, we’ve already written about them. This is where website development is headed, and Jemully Media is adept at creating customized responsive sites. “Responsive” refers to a website’s ability to seamlessly adjust its content to fit whatever size screen it appears on.

Another key way in which website design has evolved is in the level of interactivity. There are many creative ways to incorporate photography, video, and other multimedia content on your website. Such imagery and interactivity breathe life into your site and differentiate you from sites that don’t strike the appropriate balance. Storytelling can also be accomplished through such interactive content. In addition to business blogging, compelling and personal imagery are among the best ways to show your target audience who you are.

The hub of any business’s online presence has to be its website. The website is the hub because it is the best way for customers (the ones who don’t already know you exist) to find you. Your site will also be capable of connecting all of your digital efforts; providing a handy place to feature not only all of your vital company information, but your storytelling, blogging, social media, and anything else you want people to see. Having a Facebook Company Page is proactive, but it can’t come close to standing in for all that an effective website can do. The Google search has replaced the phone book, and your website is your listing. It grants your business a baseline legitimacy the same way print ads used to years ago.

Facebook and other social media platforms are more about interactivity than advertising. The ability to integrate your social media efforts into your website adds to your site’s interactivity, improves the user experience, and extends your brand in a way that a mere Facebook Company Page is unable to do.

Jemully Media has a proven record of success in helping businesses of all sizes and budgets. We can help you establish a web presence tailored to your goals and vision. We may be the experts, but this is a collaborative process, and we will work with you to ensure you are happy with the end product. For a start-up, or an established company with a limited budget, websites can start small and be scaled up over time as the business grows. We can work with all budgets, and offer a few payment options for your convenience. Websites can be paid for in full or over the course of a year, in monthly installments.

Inquire with Jemully Media about a new custom website today.