How much does social media management cost?

Naturally, the cost of hiring a social media manager to handle your company’s accounts will vary depending on whom you ask and where they are located. Here are a few things to keep in mind regarding how much social media management will cost when setting your budget.

What do you hope to accomplish with your social media presence?

Some businesses like to be active every day; lots of posts, and near-instantaneous responses to every customer or follower interaction. These are worthwhile, valuable goals. Yet, accounting for a few variables—not every company requires this level of activity, and not every company has enough time to devote to this level of activity—it is not always realistically attainable.Continue reading