The world has changed. Your world has changed with it. It takes energy to keep up with the changes. As the industry gets younger, your referrals are being replaced by people looking you up online. And, what happens if they cannot find you there? With more than 10 years marketing and media experience in the oil and gas industry, we understand the problems you face. We get it. We’re here to help you get found online.
- If you are dealing with younger and younger customers who want to find you on their mobile devices, then we can help.
- If you need quality job applicants to want to work for you, then we can help.
- If your job tickets get lost and are disorganized, then we can help.
- If you need someone to take over your website and social media management so your business can grow, then we can help.
Scoop/Stack Journal - OK Oil & Gas News
Check out our report! We researched the digital footprint of 100 oil & gas companies working in and around the SCOOP/STACK. If the only thing you get from this report is confidence to know if you are leading the pack or holding your own, then this quick read is time well spent. If the only thing you get is the motivation to jump ahead of your competition, then the time to skim this report is worthwhile. If you get both of these, then you’re a real winner!
What if you could get a glimpse at what the bigger players in Oklahoma are doing with their websites and social media? What if you could copy some of their tactics and make your company look as sophisticated and savvy as theirs? What if you could take their ideas and crush your competition? Take a few minutes to read this report and let it super-charge you with ideas on how your company can improve your online presence.
Crush the Competition!
If you are not investing in building your website and online presence, you’re losing the battle for customers. You’re losing good quality job candidates. You’re losing ground to your competition. The following articles will help you not only catch up, but take over the lead!
If you don’t want to miss out, take a brief glimpse through the OK Energy Media news section. See what’s happening around Oklahoma and especially in the SCOOP/STACK and Merge plays. What’s new and who’s upping their game and who’s taking it to the bank? Be in the know.
The Lowdown on the Marketing Budget for Oil & Gas
Getting a website to show up on Google search results is a lifeline to any business today. As we visit with folks in the industry, we hear a couple of common refrains. First, there’s a shortage in the workforce in O&G. On top of that, your good guys get poached. You lose ’em because they are hired away by your competition.
Nearly half of Millennial and GenerationZ STEM talent are interested in a career in the oil and gas industry according to the survey was commissioned by ADNOC to examine future workforce and employment trends in the O&G industry.
Should Oil & Gas-related Companies Be on Social Media?
Before we jump into the reasons for social media and touch on the application of social media for the oil and gas related businesses, let’s look out over the horizon of social media with a little bit broader view. Let’s start with Instagram. Instagram is one of the fastest growing social media networks, is known for a lot of things – like being a place for showcasing beautiful photography, being the second most used social media platform in the United States (behind Facebook), and being a good place to build a brand and a reputation.
The Importance of Content Marketing for Oil and Gas
Technology is everywhere. We have our Netflix, GPSs and even cameras on our doorbells. We have DVRs to fast forward through commercials and satellite radio so we don’t have to listen to radio announcements. We only pick up a magazine or a newspaper if we are waiting at the doctor’s office or barber shop. And when it comes to websites, we are so adept at online surfing, we’ve fully trained our minds to tune out website banners completely.